Real Estate Marketing Blog

We continue to look for ways in which we can add options to your Digital Home Info account without adding an additional cost to you. This week we added two such features: QR Codes and Mobile Web Sites!

On Thursday December 15, 2011 we will be hosting two free Webinars. The first session will be an introduction to the Digital Home Info Real Estate Marketing system. The second is Setting up a Facebook Page. Registration info is below.

I guess it was inevitable, but we’re quickly seeing companies dividing up into two social media camps: those that get it, and those that don’t. Take one http://www.socialmediaexplorer.com/social-media-marketing/transforming-social-media/

More lenders are scrutinizing mortgage applications since the financial crisis fallout, which has triggered fears of borrowers who will default or walk-away from their mortgage or mortgage fraud.  Here are the triggers that may cause the most lender scrutiny of loan applications, according to a recent article at The New York Times:  L http://realtormag.realtor.org/daily-news/2011/11/07/3-red-flags-when-applying-for-mortgage

Reviews are a crucial part of our lives in this digital era, but they don’t work in real estate in the same manner as other industries. http://techsavvyagent.com/home-page-slider/why-online-reviews-in-real-estate-dont-work/

Despite recent economic turmoil, high levels of unemployment and dragging consumer confidence, U.S. home values performed better than expected this quarter, according to Zillow’s Q3 Real […] http://www.zillow.com/blog/2011-11-07/home-values-flat-in-third-quarter-on-slow-road-to-housing-market-bottom/

Digital Home Info has integrated QR Codes into its Real Estate Marketing platform. In addition to being available for immediate download and use in other marketing media we have integrated QR Codes into the new Virtual Tour flyers and will be adding them to signs and riders.

Lately we’ve noticed many of our agents using various services to publish their content in a mobile friendly format.  We think this is a great trend but were concerned that once again agents were having to duplicate entry of information in order to get listings and blog posts in a mobile friendly format.  So in […]

Below is a quick video tutorial on how to edit your profile information in the Digital Home Info Real Estate Marketing platform.

Virtual Tours are an important part of any Real Estate Marketing Platform.  Virtual tours can also be the first exposure that a potential buyer has to a listing.  This is why it is important for your virtual tour to look great.  Below are three tips to help you enhance your virtual tours. Upload large photos […]